Leonardo Bonanni is the founder and CEO of Sourcemap, a technology company dedicated to powering the industrial transformation towards transparent supply chains. He developed Sourcemap as a research project during his PhD studies at the MIT Media Lab in 2007-2011 and founded the company Sourcemap Inc. one month after the Tohoku Tsunami, when called upon to help brands deal with the global supply consequences of the natural disaster. Later in 2013 Sourcemap moved to Lower Manhattan after being contracted to work on supply chain mapping post-Superstorm Sandy recovery by the Bloomberg administration.

Sourcemap is the first software designed to help brands quickly and accurately identify all of the suppliers in their extended supply chain, down to the raw material origins. It works like a LinkedIn for the supply chain. Brands invite their suppliers, who in turn invite their suppliers, until every stakeholder is registered. Through this cascading process of upstream supplier discovery, also known as supply chain mapping, each company discovers an average more than 10,000 new suppliers. Supply chain mapping unlocks tremendous opportunities by allowing companies to communicate with suppliers all over the world, identify risks, ensure compliance, and raise standards at every step of the supply chain. Today Sourcemap counts some of the most valuable brands in food, apparel, pharmaceuticals, electronics and automobiles among its customers. Industry is only beginning to realize the potential for supply chain mapping to raise standards, reduce risks, and unlock immense opportunities to run supply chains more efficiently and with unparalleled resilience.

Prior to Sourcemap, Leo was an architect, a product designer, and an UI/UX engineer working on the next generation of home appliances, medical devices, diagnostic equipment and more. He holds Masters’ degrees and a PhD from MIT and a Bachelor's from Columbia. He has been named among the 100 Most Influential People in Business Ethics by Ethisphere, and among Bloomberg Businessweek's Most Promising Social Entrepreneurs. He gave a talk at TEDx Milano in 2023, testified before the US Senate on traceability technology in 2021, and before the French Senate in 2011. Leo and Sourcemap have been featured in the New York Times, the Wall Street Journal, the Guardian, National Public Radio, the BBC, and many other press channels. Learn more about him at leonardobonanni.com